Latest Articles

5 Common Driver Recruiter Challenges — and How to Combat Them

No industry is immune to burnout and with the driver shortage, recruiters are feeling it. See the 5 most common recruiter challenges — and how to combat them.

5 Steps to Improve Driver Retention

Finding great drivers is an incredible challenge; however, retaining them may be even more challenging. Between a pandemic, a driver shortage, and increasing inflation, carriers face a lot when it…

Diversifying Your Ad Spend & The 80/20 Rule

For years, advertising in the driver recruiting world has been centered around one or two primary recruiting platforms that generally yield great results. As technology has advanced, advertising…

5 Steps to Build an Employee Referral Program 

Recruiting is hard work. A great way to reduce your workload and boost your recruitment efforts is to implement an internal truck driver referral program. Drivers already hear about reputable…

6 Steps to Building a Culture of Diversity and Inclusion for Truck Drivers

Our last topic touched on how carriers need to look beyond the basic benefits and start creating a driver-centric culture to attract and retain quality truck drivers. A huge component of that is…

4 Plays Every Fleet Needs In Their Marketing Playbook

In marketing, a marketing playbook is being leveraged to produce better results from one campaign to the next. Learn more about using marketing playbooks now.