Welcome to Attention Retention
The KJ Media Podcast where we talk about everything to do with digital marketing, recruiting, and the trucking industry.
Latest Episodes
March 24, 2023
Optimizing Your Recruitment Message in Trucking & Logistics
In this episode, host Jackie McManus discusses how to optimize your recruitment message to attract the right talent. A…
March 21, 2023
Creative Solutions for Recruitment and Retention
With a shortage of approximately 84,000 drivers and other hourly positions, the industry needs to adapt to the younger…
March 20, 2023
Using Video Assets to Build a Strong and Reliable Workforce
Video assets can help trucking and logistics companies can showcase their work culture through effective branding and…
March 17, 2023
Find More Qualified Candidate Leads: Passive vs. Active Candidates
In this episode of Attention Retention, Jackie discusses the importance of attracting more qualified candidates for…
March 16, 2023
Building Candidate Trust on the First Phone Call: How To
How do you work towards developing trust with candidates during the first phone call? Jackie is discussing tips for…
March 15, 2023
Rev Up Your Driver Retention: 5 Steps to Keep Your Top Talent in the Driver’s Seat
These five steps can help to improve driver retention for transportation and logistics companies like yours. Learn more…
March 14, 2023
How to Increase Driver Retention with Employer Value Propositions
Jackie discusses how crafting an EVP requires input from employees to identify what makes the company unique and what…
March 13, 2023
Revolutionizing Recruitment: Creating Career Paths for Your Employees
Today we're discussing the importance of creating clear career paths for employees in the transportation and logistics…
