In this episode, Jackie delves into the benefits of incorporating video into your recruitment strategy, and how to make the most out of your video assets. With high turnover rates and a growing concern for safe work environments, trucking and logistics companies can showcase their positive work culture through effective branding and storytelling.

Jackie is sharing tips on understanding your audience, identifying pain points, and creating engaging testimonial videos, to help you stand out in the highly competitive hiring market.Tune in to “Attention Retention” to stay up-to-date on the latest trends in transportation recruitment and retention, and check us out on YouTube here!